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CAPSTONE PORTFOLIO

ASuop Elections Marketing Campaign

The
Project

For my project, I created a comprehensive marketing campaign to advertise ASUOP's elections for students and to boost voter turnout. This campaign included branding, social media posts, flyers, a promotional video, and campus outreach.

Branding

Color Scheme

powercat elections-01.png
vote button-01.png

Elements

elections logo.png

Logo

ASuop Elections Gradient.png

Gradient Background

Social Media Posts

Reels

Promotional
Video

Flyers

Stickers

Presentation

023CA384-EB2E-4E80-ACEC-9512B78E71EB 2.jpg

Analytics

17%

increase in voter turnout (compared to previous year)

38%

of followers reached throughout campaign

3.5%

of followers engaged with posts

185

Average number of non-followers reached with each post

REELS

Best performing content in campaign

Why are you Voting (1).jpg
1.png

Top Posts

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